Still absorbing rising costs? Hesitating to raise your fees? With 80% of firms planning a fee increase this year, staying put could be the biggest risk to your bottom line.
Join our panel of experienced accountants and bookkeepers who’ve successfully navigated pricing shifts resulting in exceptional growth and profitability. They’ll share their most effective tactics, real-world examples, and proven strategies so you can take action immediately.
What's covered?
Proven scripts & frameworks to handle any pricing conversation
Tried-and-tested tactics to increase fees while keeping clients onboard
How to identify profitable clients and know when it’s time to part ways with others
Where your pricing stands with insights from Ignition’s 2025 Pricing Benchmark Report
This EOFY, get the clarity and confidence you need to finally raise your prices—without the awkwardness, second-guessing, or risk of losing your best clients.
Speakers
Rebecca Mihalic
Head of Accounting (APAC) at Ignition and Director | businessDEPOT
Rebecca Mihalic is a Fellow of the Chartered Accountants Australian and New Zealand and an Australian Registered Tax Agent. She has been working in public practice since 2003. Rebecca was a co-founder of Aptus Accounting & Advisory which was named the 2018 Innovator of the Year at the Australian Accounting Awards and is now a director of businessDEPOT, the 2022 Multiservice Firm of the Year. Rebecca has earned a reputation for her leadership, passion and commitment to the accounting industry and recently won 'Thought Leader of the Year' in the prestigious 2021 Australian Accounting Awards
Jason Robinson
Director | Future Advisory
Jason Robinson FCPA helps clients build smarter businesses with real-world tax and strategy advice. He is an APAC Advocate for Ignition, a member of CPA Australia’s Victorian Council and Public Practice Committee, and sits on Xero’s Partner Advisory Council. Jase also co-hosts The Numbers Game podcast and co-owns Coff Co, a coffee business. With over 15 years in public practice, he brings practical, straight-talking advice backed by experience.
Katie Bryan
Founder & CEO Propeller Advisor
Paul Sweeney
Managing Director Pretium Solutions
Michele Grisdale
Founder Rainforest Bookkeeping
AU
