78% of firms are planning to increase their fees this year. Are you keeping pace, or falling behind?
Join industry leaders Sarah Lawrance (Hot Toast), Andrew Van De Beek (Illumin8) and Rebecca Mihalic (businessDEPOT), as they unpack insights from Ignition’s 2026 tax and compliance pricing benchmark report, revealing what firms are charging, where pricing is shifting, and how to raise fees with confidence while keeping client relationships strong.
What's covered?
How your pricing compares to firms across Australia
Where firms are increasing fees in 2026
Practical strategies to raise prices with confidence
How to implement pricing changes without friction
Register now to get your copy of the latest pricing benchmark report and walk away with practical guidance to help you price confidently in the year ahead.
Speakers
David New, better known as Dave, is a highly experienced professional with more than 25 years of experience in the accounting technology industry. Having held senior leadership positions at Xero, Receipt Bank (now Dext) and Spotlight Reporting, no-one knows the accounting tech space quite like Dave. He is currently the Managing Director for APAC at Ignition, which is the world's first client engagement and commerce platform. Despite being labeled an "industry veteran", Dave is constantly on the lookout for ways to improve business processes.
Born and raised in Bondi, Australia, Dave has a deep connection to the beach and the outdoors. He is a passionate sports fan, and when he's not working, he can often be found skiing down the slopes or kicking a ball around with his two boys.
Dave's primary focus is helping professional services firms and small businesses to operate more efficiently. He believes that life is too short not to make the most of every moment, and he is committed to helping his clients maximize their potential. With his extensive industry knowledge and experience, Dave is a valuable asset to Ignition and its clients.
Sarah Lawrance
Founder and Managing Director @ Hot Toast
Andrew Van De Beek
Founder | Illumi8
Rebecca Mihalic
Head of Accounting (APAC) at Ignition and Director | businessDEPOT
Rebecca Mihalic is a Fellow of the Chartered Accountants Australian and New Zealand and an Australian Registered Tax Agent. She has been working in public practice since 2003. Rebecca was a co-founder of Aptus Accounting & Advisory which was named the 2018 Innovator of the Year at the Australian Accounting Awards and is now a director of businessDEPOT, the 2022 Multiservice Firm of the Year. Rebecca has earned a reputation for her leadership, passion and commitment to the accounting industry and recently won 'Thought Leader of the Year' in the prestigious 2021 Australian Accounting Awards
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